Depends on the type of analytics -- as that is a huge area. - For just tracking traffic -- Google is fine. - For Adwords, Omniture has a slew of products. Onc

Depends on the type of analytics -- as that is a huge area. - For just tracking traffic -- Google is fine. - For Adwords, Omniture has a slew of products. Once you add on a couple of layers -- such as an affiliate program, some display and then PPC from Yahoo & MSN .. you will run into a couple of areas .. such as multi-payouts and an issue with attribution. One client just started using C3 Metrics http://www.c3metrics.com http://www.c3metrics.com Its working for them.