Demand response for things like hotel air conditioning is a thing: https://www.bbc.co.uk/news/science-environment-23343211 https://www.bbc.co.uk/news/science-en

Demand response for things like hotel air conditioning is a thing: https://www.bbc.co.uk/news/science-environment-23343211 https://www.bbc.co.uk/news/science-environment-23343211