The coders who join these companies are not in it to do the right things (cf. the popular things), to make sound decisions (even if they are based on "old" thin

The coders who join these companies are not in it to do the right things (cf. the popular things), to make sound decisions (even if they are based on "old" thinking, like the notion of privacy, and appear to be boring). These developers are in it for the perceived prestige of working for a high profile company, for the nonserious working environment (if they are young), and often simply for the money. These jobs often pay better than, e.g., working on projects where there is great concern with doing things the right way. But the high-profile "Web 2.0" company does not necessarily produce better code.