I don't know anything about the Iliad. I asked generative AI how the name fit in, or why it was appropriate for the project. Adding the response below, in case

I don't know anything about the Iliad. I asked generative AI how the name fit in, or why it was appropriate for the project. Adding the response below, in case it helps others. ----- The name “Project Iliad” is almost certainly a reference to Homer’s Iliad, the ancient Greek epic poem about the Trojan War. The connection works as a kind of corporate in-joke or metaphor: The Iliad is long, complex, and arduous — much like the cancellation process Amazon designed. By naming the project after an epic full of prolonged struggle, the team was signaling (perhaps ironically) that customers would have to endure an "epic battle" just to cancel. Conflict and attrition are central to the Iliad’s story. The war drags on, wearing down opponents. In Amazon’s context, Project Iliad’s design was to wear down users’ will to cancel through friction.