7 ms·

We focus on building a solid product with a consistent experience for several platforms - Wunderlist 2 will launch with native clients on Web, iOS, Android, Mac

• stevenwei 14y ago
  Wow, that's a pretty serious burn rate. Isn't Wunderlist/Wunderkit essentially a free todo-list app? How are you planning to monetize into a sustainable business?
  • CReber 14y ago
    Yes, it is a serious burn rate, but we have three million users to maintain. That's why we are now just focused on our successful product. Wunderlist is a freemium product, we'll add premium features probably at the beginning of next year for a monthly subscription fee.
    • cmcewen 14y ago
      Do you expect those users to be sticky? The barrier to entry for making a to-do list is negligible, and having a long history of completed tasks is of very little value.
      • CReber 14y ago
        With Wunderlist we've already seen many repeat users and have daily users adding new tasks, especially during the week. With Wunderlist 2 we will have more features that will help grow this. Fred Wilson wrote about user metrics, he called it the 30/10/10 rule (http://www.avc.com/a_vc/2011/07/301010.html http://www.avc.com/a_vc/2011/07/301010.html) - 30% monthly active users, 10% daily active users and 10% new users each month. We can apply this rule to Wunderlist, but as we're in the 'task' market, we generally have more monthly users than daily users - because the product is more optimized for weekly use.
        • cmcewen 14y ago
          Sorry - I meant to clarify stickiness when asked to pay. Freemium conversion is like 1-5%, so I'd imagine somewhere closer to 1% with you guys. With 30ish people, let's say you burn $2 million a year. You'd need to get 30,000 people to each pay ~$70 a year for your app. My numbers might be wrong, but I'm just curious how you'd get people to spend that when it's so easy to switch to another task app.
• boundlessdreamz 14y ago
  Why are there both web developers and backend developers? By web developers did you mean frontend developers(primarily JS) ?
  • CReber 14y ago
    We split between backend developers (mainly Rails) and frontend/web developers (mainly Backbone). Our backend developers are maintaining the backend of Wunderlist 1, and have built the backend for Wunderkit. Now they are rebuilding the backend for Wunderlist 2 and from scratch. With Wunderlist alone we have three million users, so it is a big job!
    • boundlessdreamz 14y ago
      Ah. I was just curious about the terminology. Normally you see the same developers doing both Rails and JS.
      • agnoster 14y ago
        At one point, the web and API team were a little more intermeshed, but this had the unfortunate side effect that the web was a de-facto a "privileged" client, while the other clients were like second-class citizens. These days, the Rails app serves no human-readable web interface, only a RESTful JSON API. In fact, the Web app uses CORS to speak to the API on an entirely different host! There's literally no overlap whatsoever between the codebases, deployments, or teams now; the web client has exactly the same status as the Mac, Windows, iOS and Android clients.
    • webjunkie 14y ago
      Oh did I just read "rebuilding the backend from scratch" there? Joel on Software: Things You Should Never Do http://www.joelonsoftware.com/articles/fog0000000069.html http://www.joelonsoftware.com/articles/fog0000000069.html
      • agnoster 14y ago
• jscoder 14y ago
  Will you also release Wunderlist 2 for Linux? :)
  • CReber 14y ago
    Yes Linux is in our plans, however, it won't be the first platform we launch on. Wunderlist 1 will be backwards compatible though, so you'll still be able to use it!
    • jscoder 14y ago
      Yay. :D I can understand that you'll focus on mainstream platforms first, but it's great that you also care about Linux.