Nitpicky maybe, but I think "someone had to show them" is a little off the mark. Google had no incentive to start using AI to deliver answers, because Search wa

Nitpicky maybe, but I think "someone had to show them" is a little off the mark. Google had no incentive to start using AI to deliver answers, because Search was making lots of money. It's not that "someone had to", it's that "someone did". And when they did, Google pivoted.