Absolutely, people have been studying motivation theory for decades. Making up 'stories' might help, but without any supporting evidence or research it seems m

Absolutely, people have been studying motivation theory for decades. Making up 'stories' might help, but without any supporting evidence or research it seems mostly like pseudo-science to call this the 'Psychology of retention'. For instance, how many people did he poll? Where did they work? Are they representative of the startup phenomena as a whole? What question was asked and what were their verbatim responses?