People can move to other platforms. But since its basically 2-3 large ones that dominate the whole online ad market, you are probably right. I think its more a

People can move to other platforms. But since its basically 2-3 large ones that dominate the whole online ad market, you are probably right. I think its more a question of letting small businesses know, that it can become a trap if they over rely on these Platforms for sales.