DVDs were not that far from VHS, everyone could plug DVD player into any TV and enjoy it. But BD came with HD - new resolution and even aspect ratio required ri

DVDs were not that far from VHS, everyone could plug DVD player into any TV and enjoy it. But BD came with HD - new resolution and even aspect ratio required ridiculous amount of investments into new hardware. You'd have to buy: - new TV - new BD player - new discs with probably mostly the same movies at the beginning Plus: - HD had lots of weird and obscure formats and ridiculous confusing naming like HD/Full HD/Progressive HD/your mom's HD - no affordable computer drives at first - new DRM protection - and many PC owners didn't even have HD-compatible (e.g. 1280x) displays! Let alone 1920x+. - by the time BD-RW.. I mean BD-RE drives became afordable, flash drives overwhelmed the market. So, adopting BDs was generally more challenging than it was CDs or DVDs. Next, they were a bit too late for "just storage media" use case. And finally, by the time people started caring about their personal cold data storage, BD production started shrinking.