6 ms·

Show HN: Shop Clothes with Models That Match Your Body Shape

This is one of those fix a problem you can’t ignore projects. Like most online shoppers, I often found myself frustrated: clothes look great on models but disappoint when I try them on. It’s not the clothes, it’s the body shape mismatch. So, I spent the last few months building TheBodyMatch, a platform where clothes are showcased on models who share your body shape. You get a more relatable and confident shopping experience because seeing is believing, especially when the model reflects you. It’s still early days. Think of this as a beta where feedback is gold. I’d love for you to try it out here: www.thebodymatch.com and share your thoughts. Is this the future of online fashion? I hope so.

RyanHamilton 2y ago
Congratulations on launching. To provide feedback: I would like to have searched for clothes similar to my existing style. Some of the models had a style that just isn't me.
- Deekshana_Reddy 2y ago
  Thank you for sharing this, Ryan! I’d love to understand more, when you say some models’ styles aren’t ‘you,’ is it the clothing types, colors, or overall vibe that doesn’t align? Also, what would make finding clothes that match your style easier? For example, do you prefer certain categories, like casual or formal styles?
  - wizzwizz4 2y ago
    (I'm not Ryan, but) "casual" and "formal" are in the eye of the beholder. If you're planning to add categories for everything, I'm not sure that this tool will be the "future of online fashion". (If you want a purely categories-based system, and want to make the best categories-based system you can, then more power to you: but you'll have to ignore feedback from people like me, because I'm not your target audience.)
brightmood 2y ago
You guys should be identity inclusive. Not only male or female.
- frizlab 2y ago
  [flagged]
  - Techbroisfa 2y ago
    [dead]
- wizzwizz4 2y ago
  From a pragmatic perspective, the site's current approach is flawed; but identity is independent of body type, so I don't think yours is the right criticism. If the purpose is to fit different body types, there is overlap between "male" and "female". Trans / intersex people, sure, but even just considering cis endosex people: there are thin, gynecomastic men, and buff, broad-shouldered women. If I regularly have to shop in the men's section, am I supposed to select "male"? The women's "plus size" on this website is a fairly average build. (The people most likely to need a website like this are the outliers.) I get that you can't do much if the photographs don't exist, so it's not like I'm proposing a solution.
  - wizzwizz4 2y ago
    Thought of a solution. Rather than treating models as interchangeable, consider grouping by model (and then perhaps grouping models by category). If people know how a particular item of clothing fits on them, and how it fits on the model, they can generalise to how other clothes might fit on the model vs on them. Like old-school media reviews: not everyone agrees with Roger Ebert's film criticism, but after reading his reviews of films they've watched, most people can read a review of his and have a reasonable idea what they will think of the film.
    - Deekshana_Reddy 2y ago
      I would like to dig deeper to fully understand the challenge. When you mention grouping models by fit, is the main issue that the current presentation doesn’t help you imagine how clothes would look on your body? For example, do you feel the models lack diversity in proportions (like height, width, or shape), or is it about not knowing which body type matches yours? If so, what would make this clearer or more relatable for you?
Techbroisfa 2y ago
[dead]
Kilern 2y ago
Sounded like it would solve a problem for me... But not seeing a height option, my problem is I'm tall and fit/lean. Finding clothes that fit properly is challenging, either too short or longer but baggy
- Deekshana_Reddy 2y ago
  Thank you for pointing that out! It sounds like height and proportions are a big challenge for finding the right fit. Could you share more about what typically doesn’t work for you? For example, do you struggle more with sleeve lengths, pant lengths, or overall proportions? Understanding this will help us tailor the experience better.

RyanHamilton 2y ago

Congratulations on launching. To provide feedback: I would like to have searched for clothes similar to my existing style. Some of the models had a style that just isn't me.

Deekshana_Reddy 2y ago
Thank you for sharing this, Ryan! I’d love to understand more, when you say some models’ styles aren’t ‘you,’ is it the clothing types, colors, or overall vibe that doesn’t align? Also, what would make finding clothes that match your style easier? For example, do you prefer certain categories, like casual or formal styles?
- wizzwizz4 2y ago
  (I'm not Ryan, but) "casual" and "formal" are in the eye of the beholder. If you're planning to add categories for everything, I'm not sure that this tool will be the "future of online fashion". (If you want a purely categories-based system, and want to make the best categories-based system you can, then more power to you: but you'll have to ignore feedback from people like me, because I'm not your target audience.)

brightmood 2y ago

You guys should be identity inclusive. Not only male or female.

frizlab 2y ago
[flagged]
- Techbroisfa 2y ago
  [dead]
wizzwizz4 2y ago
From a pragmatic perspective, the site's current approach is flawed; but identity is independent of body type, so I don't think yours is the right criticism. If the purpose is to fit different body types, there is overlap between "male" and "female". Trans / intersex people, sure, but even just considering cis endosex people: there are thin, gynecomastic men, and buff, broad-shouldered women. If I regularly have to shop in the men's section, am I supposed to select "male"? The women's "plus size" on this website is a fairly average build. (The people most likely to need a website like this are the outliers.) I get that you can't do much if the photographs don't exist, so it's not like I'm proposing a solution.
- wizzwizz4 2y ago
  Thought of a solution. Rather than treating models as interchangeable, consider grouping by model (and then perhaps grouping models by category). If people know how a particular item of clothing fits on them, and how it fits on the model, they can generalise to how other clothes might fit on the model vs on them. Like old-school media reviews: not everyone agrees with Roger Ebert's film criticism, but after reading his reviews of films they've watched, most people can read a review of his and have a reasonable idea what they will think of the film.
  - Deekshana_Reddy 2y ago
    I would like to dig deeper to fully understand the challenge. When you mention grouping models by fit, is the main issue that the current presentation doesn’t help you imagine how clothes would look on your body? For example, do you feel the models lack diversity in proportions (like height, width, or shape), or is it about not knowing which body type matches yours? If so, what would make this clearer or more relatable for you?

Techbroisfa 2y ago

[dead]

Kilern 2y ago

Sounded like it would solve a problem for me... But not seeing a height option, my problem is I'm tall and fit/lean. Finding clothes that fit properly is challenging, either too short or longer but baggy

Deekshana_Reddy 2y ago
Thank you for pointing that out! It sounds like height and proportions are a big challenge for finding the right fit. Could you share more about what typically doesn’t work for you? For example, do you struggle more with sleeve lengths, pant lengths, or overall proportions? Understanding this will help us tailor the experience better.