Pro can still get around it, as Pro is not actually a consumer edition. To get around it with business editions of Windows you select the option to add the comp

Pro can still get around it, as Pro is not actually a consumer edition. To get around it with business editions of Windows you select the option to add the computer to a domain. The domain join process doesn't happen during OOBE, so you're prompted to make a local account. Then you can just carry on without joining a domain.