My skepticism still primarily resides in the cost scaling component of most AI products/services. Companies are eating a lot of the cost right now, until when

My skepticism still primarily resides in the cost scaling component of most AI products/services. Companies are eating a lot of the cost right now, until when do we continue with such an approach? At this rate, I suspect we'll end up with how "search" ended, prioritised ad results and subpar experiences beyond that.