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IIRC the contract manufacturer, Steyr Magna, historically produced mainly small-run, expensive cars, trucks and military APCs (!). I suspect that Fisker was sp
by convFixb 2y ago
IIRC the contract manufacturer, Steyr Magna, historically produced mainly small-run, expensive cars, trucks and military APCs (!).
I suspect that Fisker was spending a lot more per delivered vehicle than their direct competitors like Tesla, Audi, BMW, Polestar. Maybe breaking even on the car itself but having their operating costs (sales) digging a progressively bigger hole each month.
'We lose money on every sale but we make it up in volume!'
- SkyPuncher 2y agoMagna is a massive supplier. Those small run cars are not their primary product, from my understanding. The components for vehicles are their primary product.