> We urgently need the expertise of social scientists to be able to make much-needed collective decisions about the future of generative AI that we want; we can

> We urgently need the expertise of social scientists to be able to make much-needed collective decisions about the future of generative AI that we want; we can’t leave it to business, markets or technologists. > Kean Birch is director of the Institute for Technoscience & Society at York University. Academic sociologist argues that AI should be controlled by academic sociologists. Color me surprised.