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There are 3 narratives required. As the late great copywriter Gary Halbert taught: star, story, and solution. Who are you. Why do you do what you do. How are y
by ankeshk 3y ago
There are 3 narratives required. As the late great copywriter Gary Halbert taught: star, story, and solution.
Who are you. Why do you do what you do. How are you different.
Answer these 3 narratives and bonding with clients becomes easier.
- lifeisstillgood 3y agoAnd a great copywriter puts in three words what a whole article plus other links missed (did you read the flux example - I basically skipped)