5 ms·
Effective examples of startup commercials
- marchustvedt 14y agoThe most memorable for me this year would be Path 2.0 and AirBnB. Both told a story. They got out of the malaise of screencasting demos and into the living rooms of its users. Not easy to do, and choosing the right on camera talent is essential.
- deleted 14y ago[deleted]
- skotzko 14y agoI have to give the nod to Dollar Shave Club. It's hard to make a commercial that's actually funny without it feeling forced, and they pulled it off.
- reginaldo 14y agoDid you see the bald guy with cream on his head is reading "The Lean Startup" at about 25s?
- earbitscom 14y agoYeah, by far the best and just hilarious from beginning to end.
- showerst 14y agoDSC's was so successful when it came out it crashed their servers until the next morning. I signed up shortly afterward and am on the wait-list until May. Talk about successful marketing!
- wiradikusuma 14y agoWhere did you see it, on TV? If not, how did they get people (like you) to watch it in the first place?
- citricsquid 14y agoreddit
- PStamatiou 14y agoI would love to see the ROI each of these had for their respective startups. IE, when is it worth it to drop $15k+ and create an adam lisagor masterpiece.
- marknutter 14y agoThey should really define what "effective" means.