Me visiting a listing for a toaster means that I'm in the market for a toaster, doesn't necessarily imply I already bought one. Also, with this data, they can

Me visiting a listing for a toaster means that I'm in the market for a toaster, doesn't necessarily imply I already bought one. Also, with this data, they can potentially build a better model than Amazon's recommender model. Most consumers have a pattern when buying and there's a lot of money in figuring it out.