If you are thinking SFF in terms of smaller than itx, then no, not really. If you think creating a new form factor that others want to standardize means pushin

If you are thinking SFF in terms of smaller than itx, then no, not really. If you think creating a new form factor that others want to standardize means pushing boundries, then no. Beelink and Minisforum don't sell motherboards. They sell barebone PCS with soldered on CPUs. And certainly not anything in the HEDT space. So they are in a completely different category IMO. But utilizing the existing standards of itx/mini-atx (or nearly so), ASRock is far and away a leader in this genre. They are packing so many features into these form factors that few, if any, are able or willing to replicate.