^ This! My company had a website that predated Google (seriously) when we updated it you can imagine the shock people had after using the same site for like 14

^ This! My company had a website that predated Google (seriously) when we updated it you can imagine the shock people had after using the same site for like 14 years.Incremental design in this case was out of the question it had to be forced. They will get used to it soon enough. Remember the famous quote from Henry Ford: 'If I had asked people what they wanted, they would have said faster horses.' Change for changes sake is not good however there are times where you NEED to change and you have to face the criticism and stand your ground. The trick is to know the difference.