If it takes writers as long as this article's author to get to the point, no wonder we have reading buckets/backlogs/rivers/whatever. People optimize for searc

If it takes writers as long as this article's author to get to the point, no wonder we have reading buckets/backlogs/rivers/whatever. People optimize for search engines, not brevity and therein lies the problem. Be concise and communicate your idea. That should be the North Star of writers.