7 ms·
> Take any example of companies "going woke" and the answer is always the same: it was more profitable. Gillette going woke in 2019 was definitely not profitab
by planter 4y ago
> Take any example of companies "going woke" and the answer is always the same: it was more profitable.
Gillette going woke in 2019 was definitely not profitable.
- komali2 4y agoP&G CFO believes dropping profits had more to do with beards being more popular than anything else: https://qz.com/1680613/pgs-gillette-writes-off-8-billion-as-men-stop-shaving https://qz.com/1680613/pgs-gillette-writes-off-8-billion-as-... I vaguely remember a somewhat cringey commercial but, did you have evidence indicating this drove down sales further?