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Having sold both subscriptions and CDROM based B2B software, I can tell you with confidence that it was easier to sell a $2,000 software package once, then a $2
by SQL2219 4y ago
Having sold both subscriptions and CDROM based B2B software, I can tell you with confidence that it was easier to sell a $2,000 software package once, then a $200 monthly subscription. That was my experience in the B2B world about 20 years ago.
- bombcar 4y agoThere’s a definite niche in the $5-50 a month range where people can buy b2b software rentals that help their job without much paperwork. But once you hit consumer signups or bigger prices it gets much harder.
- matwood 4y agoMany companies require receipts for anything > $50 on an expense report. Under that and employees will buy/try tools that help them with their job, and not have to justify it to anyone.
- greazy 4y agoAs an end user who has requested subscription licenses from my employer, this is also my experience. They are very very reluctant to purchase subscriptions, even if it's year to year cancel any time.
- 369548684892826 4y ago> it was easier to sell a $2,000 software package once, then a $200 monthly subscription Good work selling a subscription after already charging a one-off fee!