We're not targeting big head merchants (shopify style merchants). We're targeting micro merchants, the long tail of ecommerce; think the blogger who's still usi

We're not targeting big head merchants (shopify style merchants). We're targeting micro merchants, the long tail of ecommerce; think the blogger who's still using ejunkie and paypal to sell online, or the kickstarter style sellers who just have one product and need a quick simple way to sell it.