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What headwinds? The Western world is a consumption driven society (with the US being an extreme version I would say), so I don't think advertising/PR spending w
by mtberatwork 4y ago
What headwinds? The Western world is a consumption driven society (with the US being an extreme version I would say), so I don't think advertising/PR spending will be reduced, just transferred from one focus to another. The businesses that are driven by ad revenues will pivot to wherever the ad dollars go.
- jmoak3 4y ago>so I don't think advertising/PR spending will be reduced I disagree, if consumer spending is reduced due to less equity valuations or less overall liquidity, then the ad spend will follow. A recession could easily bring this about.