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In Europe, iPhone 14 Pro base model costs whopping € 1329
by seaghost 4y ago
In Europe, iPhone 14 Pro base model costs whopping € 1329
- Synaesthesia 4y agoApple’s pricing in some markets is just crazy, (basically most non US Markets)
- zinckiwi 4y agoWhile this does seem a bit high, it’s worth bearing in mind two things. One, most other places price sales tax into the advertised total, which doesn’t happen in the US. For UK prices, that’s 20% right there. Two, to prevent constantly floating prices, they need to fix a price at a decent hedge against currency fluctuations. This should be all the more understandable given the recent volatility in forex rates.
- Synaesthesia 4y agoYeah but Samsung compensate for that sort of thing and actually take a hit in their margins to lower prices in certain markets. Apple doesn’t care, it clearly isn’t selling to price sensitive clients in non US markets, because its prices are insane. Particularly in countries like South Africa and Brazil.
- Youden 4y agoThat depends on where precisely in Europe you are. In Switzerland it's CHF 1179 (1205 EUR).
- benhurmarcel 4y agoI'm curious to see how the huge price increase in Europe will affect their sales.