High hardware quality is always important but it is not enough to build a moat to stop the competition. I remember a Siemens quality manager told me the high ha

High hardware quality is always important but it is not enough to build a moat to stop the competition. I remember a Siemens quality manager told me the high hardware quality of Siemens's phone when HTC was building a phone for Siemens. High hardware quality did not save Siemens's phone business either.