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B&N sure is acting like the Nook is their last great hope. My local store is renovating about 1/4 of their floor space to be occupied by Nook products. When yo
by aberkowitz 15y ago
B&N sure is acting like the Nook is their last great hope.
My local store is renovating about 1/4 of their floor space to be occupied by Nook products. When you walk in to the store, your are greeted by a salesperson who asks if you are buying a Nook.
- cheald 15y agoI'd imagine the margins on e-books are compelling enough to drive them to really push them as the future of their business. The marginal production cost on an ebook is the price of a few kb of bandwidth - practically free. I think you'd have to be insane to not try to shift as much of your customerbase towards electronic delivery as possible.
- yardie 15y agoThey've taken the playbook from Apple on its stores. When the Apple store opened they only had like 4 products to display. But they made displayed the hell out of them.