5 ms·
Ask HN: Android ARPU?
hey, after finishing a week of beta testing my first game on market (casual game for female audience):
Installs 914
Net payment $304.70
# paying 24
# payments 37
% paying 2.60%
ARPU (all) $0.33
i'm not sure if these figures are good enough for a real launch (trying to get a publisher) or need to improve more first
question for android devs:
1/ any benchmarks for arpu?
2/ what other standard metrics should i track?
3/ any idea on CPA?