Starlink's sats are 30-60x closer to earth than other satellite providers (500-1000km vs 35,000km), so their coverage area is lower as well. In that sense they

Starlink's sats are 30-60x closer to earth than other satellite providers (500-1000km vs 35,000km), so their coverage area is lower as well. In that sense they are competing more with mobile telecom (Verizon, T-Mobile, etc). As Starlink's speed lowers they stop being as competitive with mobile data service, which can have fairly low latency (5G is in the 20ms realm, Starlink in 40-100ms?). But it always depends on where you are to pick the most performant service.