> 1) Multiple brands for one producer Was literally in a conversation just a couple months ago where I was expressing that I had finished deleting facebook for

> 1) Multiple brands for one producer Was literally in a conversation just a couple months ago where I was expressing that I had finished deleting facebook for privacy-related reasons. They chimed in with, "I know right! That's why I only use Instagram..." I think the me of a few years ago would have discounted point 1). Today, I think it's a fairly salient point, with regards to actual market effects. Albeit, I'm not advocating for any action(s) to be taken with regards to it.