AFAIK Xiaomi created its Mi subbrand because of ‘Xiaomi’ being too difficult to pronounce by non-Asians. But now that people got used to the ‘difficult’ version

AFAIK Xiaomi created its Mi subbrand because of ‘Xiaomi’ being too difficult to pronounce by non-Asians. But now that people got used to the ‘difficult’ version, they’re getting rid of the ‘Mi’ subbrand.