The hulu number was quite surprising to me, given that the ad supported tier is $6/mo vs $12/mo for ad free, and if someone watches enough the extra $6/mo would

The hulu number was quite surprising to me, given that the ad supported tier is $6/mo vs $12/mo for ad free, and if someone watches enough the extra $6/mo would seem worth it. It might have a lot to do with their $1.99 for one year promotion they do on Black Fridays though, which would change things considerably ($2 vs $144 per year), especially for households without enough disposable income. Easy enough to switch to a different person every year and keep it going for a while, and also at the time of that article it had been less than 3 years since the free tier with ads was removed. I don't think privacy has much to do with it though. People that don't have any idea about these topics just wouldn't care, and at least in my case I care but I'm under no illusion that paying for ad-free changes anything other than the convenience of not having ads. iirc hulu's ads cannot be skipped anyway, so they pretty much can collect the same exact information from both tiers.