Long-term there was always going to be a marketplace process for piracy. As the pain/expense of legitimately acquiring content exceeds the pain/expense of acqui

Long-term there was always going to be a marketplace process for piracy. As the pain/expense of legitimately acquiring content exceeds the pain/expense of acquiring it via other means, consumers will make choices that suit them. With Netflix we saw a sharp decline in the pain/expense for legitimacy so we saw a dip in piracy. Nothing magical about it