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I can't understand why so many commenters here consider this launch to be divisive, or as you say "isolated"... They're focusing on a particular cultural group
by zentiggr 5y ago
I can't understand why so many commenters here consider this launch to be divisive, or as you say "isolated"...
They're focusing on a particular cultural group to aggregate content and sponsor more... none of which excludes anyone else. Marketing niches are a core concept across the entire business world.
What makes this one niche less effective?
- kadabra9 5y agoI never said it was divisive. All I said was from a practical standpoint the vast majority of their TAM is capped at capturing part of the 13.5% of the population. Can they build a good business doing that? If they can discover and secure great content, then I think so.