TikTok has two advantages: - lots of short content - viewing metrics to the second Within an hour of usage you could've browsed through hundreds of TikToks,

TikTok has two advantages: - lots of short content - viewing metrics to the second Within an hour of usage you could've browsed through hundreds of TikToks, and allowed them to classify many tastes for you. You'd need to sit in front of Netflix for an entire month for them to get the same amount of signal.