I think they're fighting an uphill battle because these incentives are sexual selection incentives. There's not much you can do to 'fix' them. I think what hap

I think they're fighting an uphill battle because these incentives are sexual selection incentives. There's not much you can do to 'fix' them. I think what happens is that both sexes go through it and come out the other side. If they were lucky enough not to pair off with a bad mate early they can then choose more wisely. For a lot of men this means being unhappy and lonely in their 20s, for women it means being unhappy while sleeping around a lot in their 20s. Eventually people figure out what they want. I'm not sure an app can do much to fix that. Sexual selection's affect on behavior is a powerful thing: https://www.youtube.com/watch?v=W7QZnwKqopo https://www.youtube.com/watch?v=W7QZnwKqopo