Sometimes it is better not to be too clever. I built a CRM like app for the construction industry and used "inc.construction" and "inc.services" as the app doma

Sometimes it is better not to be too clever. I built a CRM like app for the construction industry and used "inc.construction" and "inc.services" as the app domain. So customer would have <business-name>.inc.construction I thought it was clever, but people do not understand them. Everything is .com in their mind.