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PG: “Do Things that Don't Scale” – What are some examples?
- arthurcolle 6y agoThe two main ones I've heard are: - Airbnb selling Obama/McCain themed cereal. - Getting people to sign up for your app by literally installing it for them/walking through the sign up process. EDIT: Another, IMO, despite hearing that it is a bad idea (I disagree with the idea that this is a bad idea): - Build it and they will come
- wmf 6y agoThe main one is contacting every prospective customer who didn't convert (e.g. abandoned carts).