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I wonder if this will eat into their Beats market. What is Apple’s long term play with Beats anyway? These are beautifully designed and no doubt they will pair
by llbowers 6y ago
I wonder if this will eat into their Beats market. What is Apple’s long term play with Beats anyway?
These are beautifully designed and no doubt they will pair seamlessly with other Apple devices, but that price tag seems...audacious to put it nicely.
- maguay 6y agoThey may be taking Beats low market, as this year’s Beats Flex have AirPod tech at $49, leaving Apple branded headphones with the premium market.
- uptown 6y agoAccording to some reports, they plan to introduce a lower-end "Sport" version eventually: https://twitter.com/jon_prosser/status/1314485686809120769 https://twitter.com/jon_prosser/status/1314485686809120769 Not sure how that factors into their Beats strategy though, but prices would basically be converging at that point.