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Gimmick or not, wearables (Watch + Airpods) are a massive business for Apple. Large enough that they would be a F500 company if spun out at current revenue numb

Gimmick or not, wearables (Watch + Airpods) are a massive business for Apple. Large enough that they would be a F500 company if spun out at current revenue numbers. https://fortune.com/2019/08/06/apple-airpods-business/ https://fortune.com/2019/08/06/apple-airpods-business/ I don't think you can characterize that as a business failure.

cam0 6y ago
Yeah, hugely successful products are by definition __not__ gimmicks.
- mark-r 6y ago
  You've obviously never heard of Pet Rocks. https://en.wikipedia.org/wiki/Pet_Rock https://en.wikipedia.org/wiki/Pet_Rock