We did and we discussed it with the Lean Startup Circle here and got some awesome feedback. http://groups.google.com/group/lean-startup-circle/browse_thread/t

We did and we discussed it with the Lean Startup Circle here and got some awesome feedback. http://groups.google.com/group/lean-startup-circle/browse_thread/thread/599ad5635549d2a0/19e07971dcb1948d http://groups.google.com/group/lean-startup-circle/browse_th... Based on the feedback 0ur position was, "hey let the startup decided." If we can get the AARRR events into a graph then the startup can toggle the metrics they are targeting based on the space they are in or their maturity level. See post below. http://market-by-numbers.com/2011/02/aarrr-is-from-the-pirates-point-of-view/ http://market-by-numbers.com/2011/02/aarrr-is-from-the-pirat... That is our logic but I would love to know if that makes sense to you? Is that how you would use it or would you prefer to customize the metrics? Capture different types events? Maybe specific events for one experiment (We ask that question in the Lean Startup Circle post)?