I like all the proposed solutions in that thread involving brandname keyword bans and giving ad accounts time-outs for violations and such when the actual fix i

I like all the proposed solutions in that thread involving brandname keyword bans and giving ad accounts time-outs for violations and such when the actual fix is to go back to putting ads somewhere other than inline with search results, and making it very clear that they're ads. The move away from that was pure evil, but I'm sure it's made Google a lot of money. It's crazy it doesn't count as some sort of fraud.