For starters, their marketing strategy included: - not requiring a 37 step signup process - not requiring a user to choose between a dozen different monthly p

For starters, their marketing strategy included: - not requiring a 37 step signup process - not requiring a user to choose between a dozen different monthly plans before being able to sign-up - not requiring a monthly subscription just to test and send the odd fax It's been a while since I looked at the available options, but the few I previously evaluated required far too much overhead to make them effective.