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Would there be significant disadvantages in using both platforms at the same time? Or does "pivoted to FB" also imply that the content was adjusted to FB audien
by sulkie 7y ago
Would there be significant disadvantages in using both platforms at the same time? Or does "pivoted to FB" also imply that the content was adjusted to FB audience?
- ceejayoz 7y agoUsing, no, but at some point there will have been meetings about where to use the marketing budget. "We can buy Facebook likes, or YouTube subscribers." "Engagement's so much better on Facebook, let's buy likes." Facebook's incorrect (dramatically so - as high as 900% inflated) stats made buying a like look way more cost effective, so that's where the budgets went.
- michaelt 7y agoI think "pivoted to FB" means "Instead of putting the videos on our site and posting links to our site on FB, we posted native videos on FB"