I would wait no more than 48 hours. Closely re-examine your pitch and headline, etc. How can you improve it, before your next step. ASK: What is different abou

I would wait no more than 48 hours. Closely re-examine your pitch and headline, etc. How can you improve it, before your next step. ASK: What is different about you're doing? What is the "hook" in the story you are proposing? Is there something different about your founding team? You might also survey the news over that period of time. If there was a big story then naturally, your story got buried. That's a good reason to try again. If it was a slow news day and you still got passed, it will be a hard second sell. Definitely try the other outlets - and I'm not just talking about the blog media. Self-publish. Publish here on news.yc or anywhere. Don't be discouraged. It adds all up, somehow. The lazy way to do PR is to think that TechCrunch -- and you’re done. You must be very proactive and very aggressive. But most of all - you must be adding value with your news. Why should people be interested in this “news?” If you can’t answer that, then think again or try again when the product is ready for that. One trend that I have seen a lot of success with - having a well thought out supplementary content. Videos are great. How about an infographic or slideshow? Sometimes that’s better than a video. These things are more work and resources, but the supplementary content is usually welcomed and almost always posted. Contact me ( through my profile) if you are really stuck. Probably can’t help for a few days, but I feel for you people on these things. I was a reporter and the line of thinking for me is basically instinctive. Happy to help when I can. My experience: http://scr.bi/gN9Xvk http://scr.bi/gN9Xvk http://www.linkedin.com/in/alexalee http://www.linkedin.com/in/alexalee