That's what I was wondering about. Honestly I was thinking that some sort of integration where content creators could be directly contacted by advertisers - wh

That's what I was wondering about. Honestly I was thinking that some sort of integration where content creators could be directly contacted by advertisers - who would pay for in-video advertising by the content creator (this is more for personalities than for corporations) - and have a vetted way to be payed for their time / platform / ads would work (with companies paying to be part of that system). This would result in higher quality ads that are more beneficial to the content creator than the video distributor (a goal I view as equally good). And to benefit the companies advertising, you could create a tool where shorter clips of the advertisement could be sent back and forth, previewed, and approved as needed (if integrated with a payment system, this protects both parties from a bad deal). I also think some, but not all, content creators would view paying for a small hosting company to store and stream their videos in the same way they view buying a new webcam or microphone.