The other side of this coin is the Preference Cascade, a concept from economics [0] wherein people formerly in a Spiral of Silence discover that their supposedl

The other side of this coin is the Preference Cascade, a concept from economics [0] wherein people formerly in a Spiral of Silence discover that their supposedly unpopular opinions actually have a reservoir of public support. After publicly remaining silent or falsifying their preferences, they suddenly switch to expressing their true preferences. This can make public opinion seem quite volatile. [0]Tmur Kuran https://www.hup.harvard.edu/catalog.php?isbn=9780674707580 https://www.hup.harvard.edu/catalog.php?isbn=9780674707580