What is the benefit of this style of templating engine compared to for example pure (http://beebole.com/pure/ http://beebole.com/pure/) where you write your htm

What is the benefit of this style of templating engine compared to for example pure (http://beebole.com/pure/ http://beebole.com/pure/) where you write your html in html, keeping it free from logic and keeping it in a way anyone with html skills can understand?