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Oh they have a few ways actually. - "Clickstream" data from Chrome. Sorry I don't have the source in hand, but I remember that Rand Fishkin was talking about i
by agopaul 7y ago
Oh they have a few ways actually.
- "Clickstream" data from Chrome. Sorry I don't have the source in hand, but I remember that Rand Fishkin was talking about it some time ago.
- Statistical analysis on the SERP (eg. if you search for something, click a link, go back and pick another result, that is a bounce)
- This is just speculation, but I'd say their ad network can be a source too
- dylan604 7y agoYet another reason I'm glad I don't use Chrome. As for the ad network, I would not be surprised if there's a lot more information being gleaned from it, but it makes sense they would want to tie it back to search if possible.