They'd probably keep it a secret if they manage to succeed (and slowly dole it out as per need and sell it at high present costs); of course unless a rival mana

They'd probably keep it a secret if they manage to succeed (and slowly dole it out as per need and sell it at high present costs); of course unless a rival manages to do so as well and threatens "publicizing" the fact. edit: The article does seem to cover this situation kind of.